ACM Digital Library
www.acm.org/dl
The Ultimate Online
INFORMATION TECHNOLOGY
Resource!
Powerful and vast in scope, the ACM Digital Library
is the ultimate online resource offering unlimited access and value!
The ACM Digital Library interface includes:
UÊThe ACM Digital Library offers over 40 publications including all ACM journals, magazines, and conference proceedings,
plus vast archives, representing over 1. 4 million pages of text.
The ACM DL includes full-text articles from all ACM publications
dating back to the 1950s, as
well as third-party content
with selected archives.
www.acm.org/dl
UÊThe Guide to
Computing Literature
offers an enormous bank of
over 900,000 bibliographic
citations extending far
beyond ACM’s proprietary literature, covering all types of works in
computing such as journals, proceedings, books, technical reports,
and theses! www.acm.org/guide
UÊThe Online Computing Reviews Service includes reviews
by computing experts, providing timely commentary and critiques of
the most essential books and articles.
Available only to ACM Members. Join ACM online at
www.acm.org/joinacm
To join ACM and/or subscribe to the Portal, contact ACM:
Phone: 1.800.342.6626 (U.S. and Canada)
+ 1.212.626.0500 (Global)
Fax: + 1.212.944.1318
Hours: 8: 30 a.m.-4: 30 p.m., Eastern Time
Email: acmhelp@acm.org
Mail: ACM Member Services
General Post Office
PO Box 30777, New York, NY 10087-0777 USA
ÃÃ&(!!#x9c!!);V&(!!#x88!!);>Ì&(!!#x88!!);&(!!#x9c!!);&(!!#x98!!);Êv&(!!#x9c!!);ÀÊ &(!!#x9c!!);&(!!#x93!!);«ÕÌ&(!!#x88!!);&(!!#x98!!);}Ê&(!!#x1f!!);>V&(!!#x85!!);&(!!#x88!!);&(!!#x98!!);iÀÞ
`Û>&(!!#x98!!);V&(!!#x88!!);&(!!#x98!!);}Ê &(!!#x9c!!);&(!!#x93!!);«ÕÌ&(!!#x88!!);&(!!#x98!!);}Ê>ÃÊ>Ê-V&(!!#x88!!);i&(!!#x98!!);ViÊEÊ*À&(!!#x9c!!);viÃÃ&(!!#x88!!);&(!!#x9c!!);&(!!#x98!!);
ÜÜܰ>V&(!!#x93!!);°&(!!#x9c!!);À}
*Online Guide access is included with Professional, Student and SIG member-
ship. ACM Professional Members can add the full ACM Digital Library for only
$99 (USD). Student Portal Package membership includes the Digital Library.
Institutional, Corporate, and Consortia Packages are also available.
the Western [HCI] community [to understand]
Eastern culture.”
The numbers in the forum should please uiGarden’s intended readers: 4,906 posts in 814 Chinese
threads, and 950 posts in 357 English threads. The
English-language forum does not provide much
value, so the Western reader is left salivating
over the potentially juicy debates going on in the
Chinese forum. Translating user comments and
putting them on both versions of the article would
be a welcomed feature for a cross-cultural publication, a goal that is tantalizingly close and would
set uiGarden apart.
The Chinese are fiercely proud and highly
informed of their culture and history. There is
a simple reason why news topics and forums in
China are so popular: The Chinese love to discuss
China. Many of these comments and opinions on
uiGarden, rich with cultural nuances, are commonly hidden from Western readers because they
come in the form of casual comments in the thousands of Chinese forums and blogs. uiGarden is
one resource that has the potential of appealing to
Western readers, while providing Eastern readers
with a reason to come back. If the site’s editors
can include more articles from Asian authors and
make user commentary transparent across the
site, uiGarden will be poised to enhance cross-cultural communication among HCI practitioners,
ultimately leading to a harmonious partnership,
not competition, between both groups.
ABOUT THE AUTHORS Neema Moraveji studies the design of education technology while pursuing his Ph.D. at Stanford University. Before that, he
was an HCI researcher with Microsoft Research
Asia in Beijing for two years. Before that, he studied
at Carnegie Mellon University’s HCI Institute. And
before that, he studied at the University of Maryland’s HCI Lab.
Before that, things are fuzzy, but he remembers scores of trips to
local fruit markets in countries around the world.
Zhengjie Liu is founder and director of the Sino-European Usability Center (SEUC) ( www.usabili-tychina.com), professor of HCI at Dalian Maritime
University in China, and co-founder and co-chair of
ACM SIGCHI China. He is one of the pioneers in
HCI and usability in China since the early 1990s.
He provides consultancy to industries and conducts research funded by the public funds from the European Union and China.