The type of good largely determines the type and LEVEL OF
VULNERABILITY to the threats associated with GARN.
tine infected devices and examine new access points
for usability and standard compliance [ 2].
Content. Vandalism and corruption of files is relatively easy, as these are nonexcludable goods. A useful
countermeasure against potential vandalism in
Wikipedia is the “change history” function, which
makes it easy to restore content. Moreover, the platform alerts users whenever a specific page is changed.
In addition, potential vandalism stemming from differences over content may be thwarted by the fact that
it is easy to create a new entry. In severe cases of vandalism, Wikipedia is able to block user accounts,
anonymous IP addresses, and IP ranges (see Table 3).
CONCLUSION
The type of good largely determines the type and
level of vulnerability to the threats associated with
GARN. Volunteer-based OSS and knowledge-based
content—both public goods—are susceptible to free
riding, which in turn may be a major threat to their
existence. However, being nonrival, software and
content are not susceptible to threats stemming from
nonexcludability. Computing grids are more easily
protected from free riding due to their excludability
and the agreements among participants in two-way
grids. Motivational issues may help mitigate the
associated threats. Wireless networks—another
example of a common good—are susceptible to the
threat of free riding.
The GARN phenomenon has implications for
both business and policy making. One way for companies to take advantage of the GARN phenomenon
is to operate as intermediaries between givers and
receivers; for example, a company may create an
exchange for such resources as content, network
access, or computing power. Other potential ways to
capitalize on GARN may be for companies to contribute resources and use this contribution as a vehicle
for marketing (such as contributing network access
and using it to display the company’s logo and other
messages).
In terms of policy making, GARN seems to offer a
more efficient use of resources, allowing better access to
products and services for people who otherwise could
not afford it. At the same time, GARN involves legal
implications (such as ownership of IP and responsibil-
ity for actions through GARN-available resources).
Further research is needed to better understand and
utilize the GARN phenomenon. While we have
applied a descriptive, qualitative focus here, it may
focus on such issues as the motivational and behavioral factors underlying GARN, the economic analysis of this model, and its legal implications.
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ODED NOV ( onov@poly.edu) is an assistant professor in the
Department of Management, Polytechnic University, New York.
BHARAT RAO ( brao@poly.edu) is an associate professor in the
Department of Management, Polytechnic University, New York.
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